Last Updated: March 1, 2026
This Privacy Policy describes how Movo ("we," "us," or "our") collects, uses, and shares information about you when you use our AI-powered social media management platform. By using Movo, you agree to the collection and use of information in accordance with this policy.
We collect information you provide directly to us, such as when you create an account, connect a social media account, or contact us for support.
Account Information: Name, email address, and password when you register.
Social Media Data: When you connect your TikTok or other social media accounts, we access data as authorized by you and permitted by those platforms, including: account profile information, content performance metrics (views, likes, comments, shares, watch time), follower demographics, and posting history.
Usage Data: Information about how you use Movo, including features accessed, actions taken, and time spent on the platform.
Device Information: IP address, browser type, operating system, and device identifiers.
We use the information we collect to:
- Provide, maintain, and improve the Movo service
- Power our AI Agent to generate and optimize content strategies for your accounts
- Analyze social media performance data to train and improve our recommendation algorithms
- Send you technical notices, updates, and support messages
- Respond to your comments and questions
- Monitor and analyze usage patterns to improve user experience
- Detect and prevent fraudulent or unauthorized activity
- Comply with legal obligations
When you connect your TikTok account to Movo, we access your TikTok data solely to provide the Movo service. Specifically:
- Content Data: We read your existing videos, captions, and hashtags to understand your content style and history.
- Analytics Data: We access performance metrics (views, engagement rates, follower growth) to optimize your content strategy.
- Publishing: With your explicit authorization, Movo may publish content to your TikTok account on your behalf.
We do not sell your TikTok data to third parties. We do not use your TikTok data for advertising purposes unrelated to the Movo service. All TikTok data access is governed by TikTok's Terms of Service and Developer Policies.
We do not sell, trade, or rent your personal information to third parties. We may share your information in the following circumstances:
Service Providers: We work with third-party vendors who assist in operating our platform (cloud hosting, analytics, email delivery). These providers are contractually bound to protect your data.
Legal Requirements: We may disclose information if required by law, court order, or governmental authority.
Business Transfers: In the event of a merger, acquisition, or sale of assets, user information may be transferred as part of that transaction.
With Your Consent: We may share information with your explicit consent for purposes not covered by this policy.
We retain your personal information for as long as your account is active or as needed to provide you services. You may request deletion of your account and associated data at any time by contacting us at [email protected].
Social media performance data collected through connected accounts is retained for up to 24 months to enable long-term trend analysis. Upon account deletion, this data is anonymized or deleted within 30 days.
We implement industry-standard security measures to protect your information, including:
- Encryption of data in transit (TLS/SSL) and at rest (AES-256)
- Regular security audits and penetration testing
- Access controls limiting employee access to user data
- Secure API key management for social media integrations
No method of transmission over the Internet is 100% secure. While we strive to protect your data, we cannot guarantee absolute security.
You have the following rights regarding your personal information:
Access: Request a copy of the personal data we hold about you.
Correction: Request correction of inaccurate or incomplete data.
Deletion: Request deletion of your personal data, subject to certain legal obligations.
Portability: Request your data in a structured, machine-readable format.
Disconnection: Disconnect any linked social media account at any time through your account settings or directly through the social media platform.
To exercise these rights, contact us at [email protected].
We use cookies and similar tracking technologies to:
- Maintain your login session
- Remember your preferences
- Analyze how our service is used
- Improve performance and user experience
You can control cookie settings through your browser. Disabling cookies may affect the functionality of certain features.
Movo is not directed to individuals under the age of 13. We do not knowingly collect personal information from children under 13. If we become aware that a child under 13 has provided us with personal information, we will take steps to delete such information.
We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last Updated" date. We encourage you to review this policy periodically.
If you have any questions about this Privacy Policy or our data practices, please contact us:
Email: [email protected]
Address: Movo Inc., 340 E Middlefield Rd, Mountain View, CA
Data Protection Officer: [email protected]